Marketing Minefield
Lets face it, Marketing can be a minefield. SEO, GA4, PPC, AI, Digital Marketing, Direct Marketing, Strategic Marketing…. What does it all mean? And are you focusing on the right things?
There’s multiple agencies with products and services designed to create, automate and manage activities but which ones are the best fit for your business?
You may already have agencies in place. Are they providing regular reports in a language you understand? Are all your agencies aligned and working in the same way, towards the same goals? Do you spend time managing your agencies to ensure they are delivering the best return on your investment?
You may already have a marketing person/team in place too. Do they ever have time to take a step back and analyse their activities against goals or measure performance? If performance isn’t as planned, do you know about it? Do they have a plan in place to change things? Are they able to communicate plans across the whole business? Do they provide regular, concise and clear reports to the board?
I can work out where your efforts are best focused and which products/agencies will best support your business. I can develop and manage existing teams, creating the bandwidth needed to step back and analyse marketing efforts.
I can also manage agencies to ensure they deliver in a way that is aligned to your objectives. I will then gather data into a report that not only says what has happened but what you/they need to focus ongoing forwards.
I will always break down the jargon and tell you exactly what you need to know in a way you will understand. Marketing goes way beyond ads and promotion, I’m passionate about helping businesses truly unlock the power of good Marketing that delivers long-term sustained growth.
Don’t let Marketing continue to be a minefield for your business wasting unnecessary expense. I’ll walk you through safely to the other side and you can see for yourself how powerful strategic marketing can be.