Services
Four Step Marketing Plan
Analyse: I will carry out an in-depth audit of your internal and external environments along with current marketing activities and performance
Report: I will provide a detailed report with objectives linked to your strategy together with recommendations for ongoing marketing activity
Implement: I will put actions in place working either with your existing team/agencies or with trusted partners to deliver on your plan
Review: I will keep you on track while adapting to change and provide regular progress and RoI reports
Projects
I support marketing projects by helping you successfully launch products, develop high-performing teams, collaborate with HR to enhance employee engagement, and manage change through effective internal communication strategies.
I can work alongside your existing agencies or introduce trusted partners from my network to support your needs.
Dux-Soup
This AI Automation tool is effective at helping you to build new relationships leading to a healthy sales pipeline that accelerates business growth. As with all tools though, to get the best from it you need a clear strategy and communication plan. Without these you risk being viewed as a spammer which can be harmful to you and your company’s reputation.
I have helped customers set up Dux-Soup to ensure it is in line with their business strategy, values and tone of voice. Once the parameters are in place it’s very easy to use on an ongoing basis.
As part of this package I will;
Define or refine your strategy
Define your target market segments
Define the communication plan and tone of voice
Build campaigns within Dux-Soup to support your strategy
Write communications within Dux-Soup
Train relevant staff members on how to use the tool and how to keep the pipeline moving
Provide guidance around LinkedIn content that can be shared to enhance the new relationships you build and start conversations
Do you know which card to play?
The world of business can often feel like a game of poker and the key to good marketing is knowing how to play the right cards at the right time.
